Sign Posts - The OSA Blog

Protecting Your Outdoor Sign from Harsh Weather

With the Northeast and Southeast regions of the country being battered by Winter Storm Nacio and spring storms on the horizon, the topic of protecting your outdoor sign from the elements seems especially timely. Your sign represents an investment in your business or organization, so choosing a durable sign and keeping it in good condition over the long haul are ultimately to your benefit. Did you know that even economy changeable letter signs can be made more weatherproof with the installation of aftermarket accessories? Even if you don’t live in a severe-weather-prone region, you can extend the life of your sign while warding off would-be vandals.

Set yourself up for success. Start by choosing a sign that’s built to last. Outdoor Signs America has been making quality signs for more than 45 years, each of its outdoor changeable letter signs featuring built-in UV protection and a 10-year warranty against yellowing. Steel sign cabinets with baked-on enamel paint further resist impact, chipping, and wear, so you know that you’re getting a product that will stand the test of time and look good for years to come.

Cushion the “blow.” Make sure you choose a sign that’s suited to your physical location. Where exactly is your sign going to be displayed? Do topographical features provide any shade from the sun or shelter from the wind? Or are you in a wind corridor where your sign will be particularly hard hit? Accessories like Outdoor Signs America’s Wind Protector/Letter Guard are made for 40" x 96" changeable letter signs and offer not only protection from the wind, but also from dirt and UV exposure that can cause signs to look dingy and yellowed over time. Installing easily in just five minutes, the Wind Protector/Letter Guard also makes potential pranksters think twice before tampering with your sign.

Mount up. If your portable outdoor sign is a light box style or otherwise incompatible with the 40" x 96" Wind Protector, consider converting it into a double-pole-mounted sign with a mounting bracket kit or purchasing one with mounting brackets included from the outset. This will require a bit of work on your part, including inserting rebar and pouring cement, but the added stability will be well worth the effort. The use of pole mounts needn’t be limited to light box signs, however. By adding pole mounts to your 40" x 96" changeable letter sign and installing, you’ll get the best of both wind-protected worlds!

Get ready to roll. If your sign isn’t that big or you’d rather not go the pole-mounted route, installing wheels that allow you to easily move your sign in case of inclement weather is a simple and cost-effective solution. OSA’s wheel kit works with all OSA portable signs and turns moving your sign into a one-person job. The added benefit of adding wheels is that you can relocate your sign at will to wherever it will make the most impact on any given day. OSA’s roadside signs offer another rollable option, each one with wheels included for easy mobility. Constructed from heavy-duty galvanized steel and rust-proof technopolymers, they’re also designed to withstand rain and strong winds.

Keep calm and carry ... in. If you’re a small business capitalizing on pedestrian traffic, you’ll probably want to choose a smaller sidewalk sign. Despite their compact size, OSA’s sandwich board signs are extremely sturdy and made from the same heavy-duty materials as OSA’s roadside signs. Their SWINGER® brand models in particular can withstand winds of up to 30 miles per hour! Select rolling styles come with a self-storing handle and recessed wheels, and those that don’t can simply be picked up and carried inside. And for a unique, artistic message that looks good rain or shine, OSA’s write-on/wash-off signs come with waterproof, smudge-proof wet-erase markers, removable only with Windex or other ammonia-based cleaners.

Whatever your business’s size or needs, Outdoor Signs America wants to be your signage partner. We offer industry low prices and an interest-free payment plan on Outdoor LED Signs. Pay just 50 percent of your total cost up front, and pay the remaining balance over the next six months. Learn more about our payment plan or call one of our customer support specialists at (800) 239-9990 to get started today!

Posted in Uncategorized By Lyman Perrine

5 Questions to Ask When Buying Outdoor Business Signs

Do you need a changeable-letter sign or an outdoor LED sign? What about a sidewalk sign? Browse any outdoor sign shop, and you’ll be overwhelmed by the number of choices. But which is right for you? Making a smart decision about your business’s outdoor signage means considering a number of factors related to your budget, location, and messaging, as well as the sign’s durability and weather resistance. Ask yourself these five questions when shopping for an outdoor sign, and you’ll quickly find the right one for your business.

1. Where will your outdoor sign be located? Let’s answer that question with another question: Is the traffic you hope to attract on foot or vehicular? If your business is located in an outdoor mall or shopping center where people frequently walk past, sidewalk signs are a great way to advertise your latest promotions, allowing you to easily change out messages as needed. For businesses that mainly attract vehicular traffic, flashing arrow signs, changeable letter signs, or outdoor LED signs are your best bet. Which one you choose will depend on the length and update frequency of your messages.

2. How long are your messages? How often will they change? Refuse to answer these questions, and you might end up with a sign that doesn’t provide enough space for your marketing messages. Our outdoor LED signs offer spatial flexibility. Every LED display we carry can display one line of 12" text (up to 10 characters) or two lines of 5.5" text (up to 13 characters each). An LED display with changeable letter faces gives you extra room for changeable-letter text, which remains static while your LED messaging changes. All of our outdoor signs take just minutes to update, making them suitable for both short-term and long-term promotions. Most businesses tend to choose sidewalk signs for short-term messages such as daily or weekly specials and LED signs and changeable-letter signs for longer-term promotions, but it’s really up to you to determine the most practical sign for your business.

3. How will you go about changing your sign’s messaging? Understanding every step of a sign’s operation is crucial to making an informed buying decision. With changeable letter signs and sandwich board signs, replacing text is as easy as sliding sign letters into tracking. And with write-on/wash-off sidewalk signs, the process is as simple as the sign’s name. But our outdoor LED signs are also surprisingly easy to use while offering an array of eye-catching features. Included software lets you modify the duration of your message, add transition effects, and control effect speeds for each screen. Messages can be previewed then transferred from your computer to the sign using an included USB drive. Simply download the Sign Programmer Software and follow our step-by-step user manual to get your messages up in no time!

4. How durable do you need your sign to be? Not all outdoor signs are created equal, so keep quality—and your sign’s location—in mind when you’re shopping around. Outdoor Signs America’s products are made to last. With built-in UV protection and a 10-year warranty against yellowing, our changeable letter signs and outdoor identification signs retain their original bright-white background. A steel sign cabinet with baked-on black enamel paint ensures your sign is protected from the elements and looks good for years to come. And unlike industry-standard PVC flex sign letters, our high-impact acrylic changeable sign letters won’t yellow or become brittle. Plus, our Patented DryLok™ Electronic Ballast with Instant Start regulates the lamp current in LED signs and flashing arrow signs to provide sufficient voltage while preventing premature burnout.

5. What is your budget? Will you need financing? Outdoor LED signs offer tremendous benefits to small businesses, but some small business owners assume the cost will be prohibitive. With Outdoor Signs America’s industry low prices and interest-free payment plan, owning one is easier and more affordable than ever. Pay only 50 percent of your total cost up front, and pay the remaining balance over the next six months.

Learn more about our payment plan or call one of our customer support specialists at (800) 239-9990 to get started today!

Posted in Uncategorized By Lyman Perrine

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